App Culture is the mobile application designed to respond to the need for safety during visits to museums and archaeological areas through the dissemination of correct behavior and the guarantee of social distancing along the way.
Versatile and customizable - its layout adapts to the brand image of the reference cultural institution --, the app allows you to view essential information and in-depth content written by experts. All content, free and premium, is up-to-date and available in multiple languages.
The basic content meets five needs.
The app guarantees access to essential information for organizing the visit such as opening hours; how to purchase tickets; fees; available services and behavioral rules; conditions of safe access (in text format and video tutorials);
- Heritage use and management of flows
Usability and safety in the visit. The app indicates on the map the one-way visit routes, suggesting visiting times for the chosen path and guaranteeing an orderly use;
- Reservation and purchase
The app allows the presale of tickets and services by date and time slot;
- Access control
The app allows visitors to go with their smartphone directly to the access control, reducing the risk of gatherings in the entrance/ticket office area. The ticket can be read by HandHeld readers or enabled turnstiles;
- Experience evaluation and customer survey
Through the app you can propose profiling surveys and evaluate the degree of visitor satisfaction.
Premium content, which can be purchased from the application even during the visit, represent a natural completion of the experience. They provide an accurate reconstruction of the historical-social context of reference and descriptions of all the points of interest along the itinerary.
The app can be connected to the CoopCulture donation platform which collects micro-funding for initiatives and projects for the protection of heritage such as maintenance, protection and restoration of public assets.